Privacy Policy

and Cookie Policy

Pursuant to art. 13 of Regulation EU 2016/679 of the European Parliament and of the Council of 27 April 2016, on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (hereinafter the “Regulation”), we inform you that the Controller of the personal data provided by you is Delacre N.V. S.A. (hereinafter "Delacre"), VAT number BE 0434 979 177, with registered office at Avenue Emile Van Becelaere 2 - 1170 Bruxelles – Belgium.

Browsing data

The information systems and programs used to operate our website collect some data whose transmission is automatic when using Internet communication protocols (e.g. IP addresses or domain names of the computers used by the users to connect with the website, URI –Uniform Resource Identifier- addresses of the requested resources, time of the request, methods used to submit the request to server, size of the response file, response status code –success, error, etc.- and other parameters relating to the operating system and information environment of the user). Although such data are not intended for being associated to individual data subjects, it is possible that, by their nature and through processing and association with further data held by third parties, such data may permit to identify users.

Such data shall only be used for statistical purposes about the use of the website, without associating them to any identifier of the users, and for the purposes of monitoring the proper operation of the website and shall be deleted immediately after processing. These data may be used for the purposes of investigating liability in the event of information crimes committed against the website.

Data voluntarily provided by users

Delacre may collect certain personal data such as contact details including, but not limited to, name, surname, address, telephone, email address and other information such as queries you made, marketing preferences and participation in promotions or events, for the purposes listed below. In addition, where the website allows you to register through your personal profile in social media (e.g. Facebook, Twitter, etc.) with your prior and revocable consent, we may access limited information included in such profile, with your prior consent, related to your name, location, likes, interests, contacts and images.

The processing of data shall be made by such procedures, technical and electronic means, which are suitable to protect the confidentiality and security of data and consists of collection, recording, organization, storage, consultation, elaboration, alteration, selection, retrieval, alignment, use, combination, block, communication, dissemination, erasure, and destruction of data, including a combination of two or more of such activities.

Where applicable, the processing of personal data shall be made:

a) for purposes that are of an essential nature, including:

1. creation and management of the user account, and relevant security, in case of registration;

2. proper fulfilment of the obligations required under the law in force, including regulations on contests in case that user participate into contests or prizes on our website;

3. answering the requests sent by users to Delacre, including, without limitation, the voluntary sending of messages, letters or e-mails, to the addresses of Delacre as specified in the website that imply the subsequent collection of address, including e-mail address, of the sender or the relevant telephone number, required to answer the requests, as well as of any other personal data included in the relevant communications.

No consent is required for the processing of data for the purposes under number 1 and 3 of letter a) since such processing is necessary for the performance of an agreement to which the user is party or for the implementation of measures requested by the user prior to entering into an agreement (art. 6, letter b) of par. 1, of the Regulation). The personal data may be assigned to the editor and the owner of the website for the mentioned purposes and further to the mentioned legal basis.

No consent is required for the processing of data for the purposes under number 2 of letter a) since such processing is necessary to comply with a legal obligation (Regulation, letter a) of first paragraph of art. 6).

b) upon user’s prior consent, for marketing purposes, by sending messages by mail, email, SMS, social media, push email, fax and telephone, newsletters and commercial communications/offers (including customized offers, provided that there is the relevant consent under following letter c) sent by Delacre or third parties engaged by these latter and for statistical purposes, surveys and market researches concerning their products services, events and information on the food and health sector.

c) upon user’s prior consent, for profiling purposes, including –without limitation- processing of data relating to the buying choices, habits and preferences of the user, the geographic area of reference, as well as for the creation of profiles (individual and/or aggregate profiles) in order to propose customized offers that may be of interest to the user. The personal data collected with your consent from your social media profiles (when, for instance, you register into the website through a social network) will be also processed for these purposes.

Users shall not be required to provide personal data to browse public pages of the website. The provision of personal data for the purposes mentioned under letter a) is optional, however, failure to provide required data (indicated as such in the registration form, as applicable) may prevent users from completing registration or availing of related services. The provision of optional data is always free and will not affect the possibility to avail of related services or to participate in contests.

The data shall be kept for no longer than is strictly necessary to provide the requested service or for the time that we are required to do so by law (e.g., data to be kept for no longer than it is allowed by law in order to monitor the regularity of contests or data collected for marketing and profiling purposes to be kept for no longer than it is allowed by law, this being 24 months in case of data collected for the purposes specified in letter b) for marketing based on profiling data and 12 months from collection in case of data collected for the purposes specified under letter c) or the time permitted under the Regulation, if longer). After such period, all data shall be deleted, except that we are required by law to keep them for a longer period.

The consent to processing of personal data is not required when data are collected for the purposes specified under letter a.1, a.2 and a.3 and when processing is required to comply with, and/or however in connection with, an obligation established by a law, regulation or European legal provision or to perform obligations arising from an agreement to which the user is party or for the implementation of measures specially requested by the user prior to entering into an agreement. The consent to processing of personal data for the purposes specified under letter b) and c) above is free and optional; failure to provide consent as regards the purposes of processing under letter b) will prevent Delacre from keeping users informed about any new offers and promotional activities, while failure to provide consent as regards the purposes of processing under letter c) will prevent us from offering products or services that have been customized based on the needs or preferences of the users.

Users are entitled to withdraw, at any time, any previously given consent, or to amend any previously provided contact details, by addressing to Delacre according to the formalities specified below.

Your personal data shall undergo processing exclusively by the staff assigned to it by Delacre or by any external supplier appointed as processors.

In the framework of its activity and for the purposes specified above, Delacre may engage third parties for carrying out specific services on its behalf and under its instructions, as processor. Such third parties provide Delacre with processing or accessory services (e.g. handling of activities related to contests, consumer service, IT services regarding the website operation, emailing). The full updated list of third parties appointed as processor is available from any of the contacts details specified below. Personal data shall not be disclosed nor transferred to third parties, except that in the event of extraordinary corporate transactions, when personal data may be assigned or contributed to third party purchasers/lessees or assigns.

Personal data may be transferred to countries of the European Union where the premises or the servers of Delacre or of any of its suppliers are located. Once collected, your personal data shall not be transferred outside the territory of the European Union. With your consent, personal data may be transferred to third parties which cooperates with Delacre, for the purposes mentioned in this privacy policy.

At any time, the users shall be entitled to exercise the rights established by the law in force, by addressing the relevant request to our Privacy Department at], including the right to:

§ Obtain confirmation as to the existence of your personal data and access to such data

§ Obtain updating, modification and/or rectification of your personal data

§ Obtain erasure of personal data, render personal data anonymous, block data whose processing is unlawful or set limits to the processing

§ Object to processing based on legitimate grounds

§ Object to processing of personal data that is made for the purposes of sending advertising material, carrying out direct sales, market researches or for commercial communication

§ Withdraw any previously given consent without affecting the lawfulness of processing based on consent before such withdrawal

§ Obtain a copy of personal data provided by the user and request that such data shall be transferred to another controller

Please remember that in the event of a breach of your personal data you shall be entitled to notify this event to your local EU Data Protection Authority or to Belgian Data Protection Authority (BDPA) .

Cookie Policy

A cookie is a small text file carrying bits of information about the activity of a user on a website and storing them on the device used to access the website.

Cookies do not harm your device and allow us to offer you a better browsing experience and quicker response on our website. Any additional information, including that allowing us to serve you ads, shall only be stored upon your prior consent to be given by continuing to browse the website or by any of the means specified below.

We recommend you to carefully read the following information to better understand what type of cookies we use and how you can customize the use of cookies based on your preferences.

Type of cookies we may use on the website

Our website may use both cookies that do not need your consent to be downloaded onto your device and cookies that can be downloaded only upon your prior consent.

A. Technical Cookies (NOT requiring your prior consent) : they are necessary for the operation of the website and give you access to the relevant features (browser cookies): these are mainly session cookies. We may also use functional cookies that enable us to save your preferences and settings and so enhance your browsing experience on our website (without limitation, by storing your identity as a registered user of the website when you select the “Remember me” feature, by directing you to the web pages in your chosen language or in the language of the country from which you access the website, by recording your preferences on whether you accept or not profiling cookies). To ensure proper operation of such cookies and ensure recording of your preferences, these cookies shall not be deleted when you finish browsing. Notwithstanding, these cookies shall have a validity period (not exceeding 2 years) beyond which they will be automatically deactivated. These cookies and information carried by them shall not be used for purposes other than those described above. Installation of technical cookies does not require your prior consent: we automatically set them on your device when you access the website or request specific features (for instance, when you click the “Remember me” feature). You may decide to disable cookies at any time by changing the relevant browser’s settings. However, this may prevent you from correctly displaying the website.

B. Profiling cookies (requiring your prior CONSENT): our website also uses profiling cookies, which can only be installed upon your prior consent. In addition, our website may also set cookies belonging to third parties, always provided that you give your prior consent to the relevant installation. Such third parties may access the information collected through their cookies. Those third parties are:

- Google Inc. (through its services Google Analytics and Google Doubleclick and, where applicable, through the Google Plus plug-in))

Profiling cookies may include, according to the definition of the European Regulatory Authorities for the protection of personal data, profiling cookies for advertising purposes, retargeting cookies, Social media cookies and analytic cookies other than those used only for aggregate statistical analysis.
(i) Profiling cookies for advertising purposes: they create user profiles to serve ads that are in line with the preferences showed by users as they surf the web; (ii) Retargeting cookies: they are used to serve ads relating to products that are similar to those into which you showed an interest (e.g. displaying pages on products that you have visited on our website when you browse affiliate websites) or to measure effectiveness of (our or third parties) marketing campaigns; (iii) Analytic cookies: they record your choices and activity on our website to carry out statistical analysis, for us or for third parties, by tracking your preferences and browsing behavior, and to serve customized ads to you; (iv) Social media cookies: furthermore, our website allows certain social networks (e.g. Facebook, Twitter) to install their own cookies by means of their plug-ins. Such cookies are directly managed by third parties and may also be used to serve ads to you that are in line with your preferences, when you browse other websites.

All such cookies shall only be installed upon your prior consent. For this reason, when you access our website a special banner informs you that (i) our website uses analytic, profiling and retargeting cookies, belonging to us or to third parties, and that (ii) when you close the banner or continue browsing by clicking any item on the website outside the banner or by accessing another area of the website, you signify your consent to the use of cookies. We will track your consent (if any) by means of a dedicated technical cookie. As a result, the banner on cookies shall not be displayed any more if you visit again our website in future. Should you decide to delete technical cookies, please bear in mind that we will lose track of your consent and, as a consequence, the banner on cookies will be presented to you again, at your next visit of our website. At any time, you may freely decide to block the setting of profiling cookies (whether they are analytic cookies belonging to third parties, social media, retargeting or profiling cookies) or to withdraw any previously given consent without affecting your ability to visit the website and avail of the relevant contents. If you wish to learn more on how to do it, please carefully read the third party cookie policies that are available by following the links below.

How to enable and disable cookies

All cookies (technical cookies and profiling cookies)

You may decide whether you want to allow cookies to be installed or not also by using your browser’s setting area. However, should you disable one or more cookies, certain features of this website may be impaired as a result (please bear in mind that browsing cookies are necessary for the proper operation of the basic features of the website). The browser configuration relating to this choice may be monitored and modified in your browser’s settings panel. Please select your browser among those below to receive information about how to modify the relevant cookie settings.

Chrome - Firefox - IE - Opera - Safari

Third party cookies requiring consent:

The installation of profiling, retargeting, analytic and social media cookies belonging to third parties, as well as any other activity relating to such cookies, including collection and processing of information, shall be the responsibility of such third parties. If you wish to learn more on such cookies and the third parties that may access the information collected or on how to enable or disable them, you may read the cookie policies of such third parties by clicking any of the following links:

Google Analytics (learn more)

In addition, certain advertising networks allow you to deny consent to customized communications. This will not prevent cookies from being installed, but will suspend the use and collection of certain data by the advertisers affiliated to the network. Please note that, although such networks include many of the leading advertising companies, a third party that sets cookies through the website may not belong to any such networks and, as a consequence, you may continue to receive cookies from said third party. If you wish to learn more on this matter, we invite you to visit the following address:

The processing of personal data of the users is carried out by Delacre N.V. S.A. Avenue Emile Van Becelaere 2 - 1170 Bruxelles – Belgiumin its capacity as data controller. If you wish any further information concerning the methods and purposes of the processing as well as the exercise of the rights granted to users under the General EU Data Protection Regulation and the e-Privacy EU Regulation please carefully read our privacy policy. We recommend and encourage you to regularly check this Cookie Policy to become aware of any amendments to it.


Our biscuits

Over 125 years, we’ve been perfecting with passion and mastery the art of biscuit making initiated by our founder Charles Delacre.



Our quality

Delacre Story begins in the very heart of magnificent Brussels, where Charles Delacre opened his first chocolate lab in 1873.